Originally Published in the Claremore Daily Progress - 3/5/2017
Claremore Collective recently joined forces with the Tulsa Young Professionals Organization (TYPROS) on Feb. 28 to represent the needs of young professionals at the state Capitol. Approximately 85 people were in attendance from the region, about 15 from Claremore. “We are grateful to join a seasoned organization such as TYPROS for this inaugural trip to the Capitol,” said Jeri Koehler, government relations crew leader. “We set a goal to have 10 young professionals take Tuesday off and join us. We’re thankful to have exceeded that goal. It’s important we lean in on issues important to attracting and retaining young professional talent in Claremore, today’s trip to Oklahoma City provided that opportunity.”
Originally Published by the Tulsa Regional Chamber - 3/6/2017
TYPros, Claremore Collective partner for YP Day at the Capitol
More than members of Tulsa's Young Professionals (TYPros) visited the State Capitol Tuesday for YP Day at the Capitol, the organization's annual legislative advocacy trip. This year, TYPros partnered with the recently formed Claremore Collective, a regional young professionals organization. The group traveled to Oklahoma City to speak directly with legislators about a set list of priority issues, including increasing education funding, criminal justice reform, expanding voter access, diversifying the economy and supporting diversity and inclusion measures.
“YP Day at the Capitol is one of the most important engagement opportunities for our members throughout the year,” said 2017 TYPros Chair Stephanie Cameron. “It provides a chance for them to learn about our state's legislative processes and to connect with our elected officials. The goal of the event is to help our members feel empowered to influence the future of our state.”
Claremore Collective hosted Daniel Hintz with the Velocity Group to share his DNA of Place model at the March Think Tank sponsored by RCB Bank.
He began his visit to Claremore with a two hour tour of downtown.
He shared his initial impression of retailers with "solid bones and level of maturity" in their setup, displays and product layout. Some of these include: District on Main, Rhaposody Boutique, The Burlap Closet and The Haberdashery.
Placemaking and the Economic Development Model
Hintz urged that placemaking and economic development have taken on a new model. Formerly economic development focused on jobs, that were site specific based on goods; whereas, the newer model is based on talent, ideas and your entire community. This model is based on a larger global scale that is third party dependent.
The new model was initially sparked following WWII when Americans returned from Europe experiencing new ideas and cultures. This paired with the explosion of the internet in the early 1990s caused a disruption in economic development, with a global market.
How do you turn ideas into opportunities?
"Place matters. Your entire place has to be powerful to attract the talent here. Place is a profound and positive economic development tool."
Where will they move? How might we attract them as customers to Claremore?
This is why place is vitally important.
3 Basic Realms of Place
Places that are everywhere that compete via scale.
Places that are nowhere that compete with price.
Places that are somewhere that compete by experience and context.
DNA of Place - Four Approaches
Theater of Cool
The context drives your experience and sense of place.
"You have to jump in and be a part of this. You cannot do this outside of the conversation, and be a passive observer of placemaking. People are telling your story whether you know it or not. Define your story. Own your story. Get your story out there. When other people take it up, AMPLIFY IT! Turn them into champions. The best thing you can do is turn negative people into your biggest champions."
Want to jump in? Tell us what you want to see in downtown here.
By Lenzy Krehbiel-Burton For the Tulsa World
Claremore does not want to go gray just yet.
In an effort to attract and keep younger professionals in the Rogers County community, the Claremore Industrial and Economic Development Authority launched the Claremore Collective in January 2016 as a workforce development initiative. In its first year alone, more than 600 people attended the organization’s events.
“We’re pulling people in, engaging them and bringing them out of the woodwork,” executive director Meggie Froman-Knight said. “Especially from a young professionals perspective, if there are cool things near where you work, you want to live near there and spend your free time there, too.”
A partner organization to the Tulsa Young Professionals, the group is primarily aimed at Claremore residents in their 20s, 30s and early 40s. Although the membership numbers tend to skew slightly older than their Tulsa counterpart, Froman-Knight is quick to point out that participation is not restricted to area millennials and Generation X’ers.
“Our programming is targeted at young professionals,” she said. “However, unless you want to serve on the leadership team, there’s no age cap. If you’re young at heart, you’re welcome to come out and get involved.”
The organization is made up of five crews: Arts and Entertainment, Attraction, Development, Government Relations and Next Gen Leadership. Members can participate in one or more groups by volunteering for initiatives and attending monthly meetings, including mixers and lunch time “think tank” sessions that allow attendees to pitch what they want the future of Claremore to look like, such as the addition of a dog park.
Since its official rollout, the organization has already seen one of its short term goals come to fruition: the expansion of mountain bike trails around Claremore Lake. With an assist from the Claremore Collective, the trails added 4.5 miles in 2016, thus drawing additional bicycle traffic from across the region.
The group has also been active in the community’s efforts to bring more businesses to its downtown district, which has experienced $10 million in private investments over the last year. In November, the Claremore Collective facilitated a group tour of the recently expanded downtown area in Bentonville, Arkansas, to provide inspiration moving forward.
In the coming months, the organization will be working with developers and stakeholders, including Rogers State University, the Will Rogers Museum and the Claremore Expo to build up the West Bend District as an entertainment destination.
“We want to help enhance the community with things you might not expect to see in a smaller town,” Froman-Knight said.
A popular Claremore destination for locals and tourists is the Will Rogers Memorial Museum. The museum houses a collection of archives, films, personal belongings and memorabilia of America’s most beloved humorist and cowboy philosopher. It sits on a hill overlooking the city of Claremore.
The Make Your Mark! campaign revealed a strong desire for revitalization of Claremore’s historic downtown district. Ranking in the top five priorities of the campaign, the interest became the mid-range initiative of Claremore Collective’s strategic plan-- The Collective Voice.